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('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')
('Great. Okay. Um so were designing a new remote control and um Oh I have to record whos here actually. So thats David Andrew and Craig isnt it? And you all arrived on time. Um yeah so des uh design a new remote control. Um as you can see its supposed to be original trendy and user friendly. Um so thats kind of our our brief as it were. Um and so there are three different stages to the design. Um Im not really sure what what you guys have already received um in your emails. What did you get? Um I just got the project announcement about what the project is. Mm-hmm. Designing a remote control. Mm-hmm. Thats about it didnt get anything else. Mm-hmm. Yeah thats thats it. Is that what everybody got? Yeah. Did you get the same thing? Okay. Yeah. Um. So were gonna have like individual work and then a meeting about it. And repeat that process three times. Um and at this point we get try out the whiteboard over there. Um. So uh you get to draw your favourite animal and sum up your favourite characteristics of it. So who would like to go first? I will go. Thats fine. Very good. Alright. So This one here right? Mm-hmm. Okay. Very nice. Alright. My favourite animal is like A beagle. Um charac favourite characteristics of it? Is that right? Yeah. Uh right well basically um high priority for any animal for me is that they be willing to take a lot of physical affection from their family. Yeah. And yeah that they have lots of personality and uh be fit and in robust good health. So this is blue. Blue beagle. My familys beagle. Right. Lovely. Well my favourite animal would be a monkey. Then theyre small cute and furry and uh when planet of the apes becomes real Im gonna be up there with them. Right. Cool. Theres too much gear. You can take as long over this as you like because we havent got an awful lot to discuss. Ok oh we do we do. Dont feel like youre in a rush anyway. Okay. I coulda told you a whole lot more about beagles. Ach why not We might have to get you up again then. Boy let me tell you. I dont know what mine is. Im gonna have to think on the spot now. Impressionist. Cant draw. Is that a whale? Um. Yeah. Um well anyway I dont know its just the first animal I can think off the top of my head. Um. Yes. Big reason is cause Im allergic to most animals. Allergic to animal fur so um fish was a natural choice. Ah. Um yeah and I kind of like whales. They come in and go eat everything in sight. And theyre quite harmless and mild and interesting. Alright. Mm. Okay. God I still dont know what Im gonna write about. Um. Superb sketch by the way. Tails a bit big I think. I was gonna choose a dog as well. But Ill just draw a different kind of dog. Yep. M my favourite animal is my own dog at home. Um That doesnt really look like him actually. He looks more like a pig actually. Ah well. I see a dog in there. Do you? Yep. Oh thats very good of you. Now I see a rooster. Uh. What kind is it? Um hes a mixture of uh various things. Um and what do I like about him um Thats just to suggest that his tail wags. Um hes very friendly and cheery and always pleased to see you and very kind of affectionate and um uh and hes quite quite wee as well so you know he can doesnt take up too much space. Um and uh And he does a funny thing where he chases his tail as well which is quite amusing so It is. Is he aware that th its his own cha tail hes chasing? I think it is. He only does it after hes had his dinner and um hell just all of a sudden just get up and start chasing his tail round the living room. Hmm. Its an after dinner dog then. Yeah so uh Yeah maybe. Probably when he was little he got lots of attention for doing it and has forever been conditioned. Maybe. Right um where did you find this? Just down here? Yeah. Okay. Um what are we doing next? Uh um. Okay uh we now need to discuss the project finance. Um so according to the brief um were gonna be selling this remote control for twenty five Euro um and were aiming to make fifty million Euro. Um so were gonna be selling this on an international scale. And uh we dont want it to cost any more than uh twelve fifty Euros so fifty percent of the selling price. Kay. Um can we just go over that again? Sure. Uh so bas at twel Alright yeah. Okay. So cost like production cost is twelve fifty but selling price is is that wholesale or retail? All together. Like on the shelf. Um I dunno. I imagine Thats a good question. Our sale our sale anyway. I imagine it probably is our sale actually because its probably up to the the um the retailer to uh sell it for whatever price they want. Yeah okay okay. Okay. Mm-hmm. Um. Alright. But I I dont know I mean do you think the fact that its going to be sold internationally will have a bearing on how we design it at all? Yes. Think it will? Mm-hmm. Um. Mm-hmm. Hmm. Well right away Im wondering if theres um th th uh like with D_V_D_ players if there are zones. Oh yeah regions and stuff yeah. Um f frequencies or something um as well as uh characters um different uh keypad styles and s symbols. Yeah. Okay. Hmm. Yeah. Well for a remote control do you think that will be I suppose its depends on how complicated our remote control is. Um. I dont know. Yeah. It does make sense from maybe the design point of view cause you have more complicated characters like European languages then you need more buttons. Yeah yeah. Yeah. So possibly. Yeah. Okay. And then a and then al the other thing international is on top of the price. Im thinking the price might might appeal to a certain market in one region whereas in another itll be different so Just a chara just a characteristic of the Just Or just like basic product podi positioning the twenty five Euro remote control might be a big hit in London might not be such a big hit in Greece who knows something like that yeah. What just like in terms of like the wealth of the country? Like how much money people have to spend on things like? Aye I see what you mean yeah. Marketing. Good marketing thoughts. Yep. Oh gosh I should be writing all this down. Um. Right away Im making some kind of assumptions about what what information were given here thinking kay trendy probably means something other than just basic something other than just standard. Mm. Yeah. Um so Im wondering right away is selling twenty five Euros is that sort of the thi is this gonna to be like the premium product kinda thing or Uh-huh. Yeah yeah. Like how much does you know a remote control cost. Well twenty five Euro I mean thats um thats about like eighteen pounds or something isnt it? Mm-hmm. Or no is it as much as that? Sixteen seventeen eighteen pounds. Yep. Yeah Id say so yeah. Um I dunno Ive never bought a remote control so I dont know how how good a remote control that would get you. No. Yeah yeah. Um. But yeah I suppose it has to look kind of cool and gimmicky. Mm-hmm. Um right okay. Let me just scoot on ahead here. Okay. Um well d Does anybody have anything to add to uh to the finance issue at all? Do we have any other background information on like how that compares to other other Yeah. Thin No actually. That would be useful though wouldnt it if you knew like what your money would get you now. Hmm. Mm-hmm. Mm-hmm. Yeah interesting thing about discussing um production of a remote control for me is that l as you point out I just dont think of remote controls as somethin something people consciously assess in their purchasing habits. Yeah yeah. Its just like getting shoelaces with shoes or something. Oh. It just comes along. Five minutes to end of meeting. Oh okay. Were a bit behind. Do you know what I mean? Yeah. Like so sort of like how do you I I mean one one way of looking at it would be well the people producing television sets maybe they have to buy remote controls. Yeah. Or another way is maybe people who have T_V_ sets are really fed up with their remote control and they really want a better one or something. I know um My parents went out and bought um remote controls because um they got fed up of having four or five different remote controls for each things the house. But Right. Right. So um for them it was just how many devices control. Okay so Right so in function one of the priorities might be to combine as many uses I think so. Yeah. Right so do you think that should be like a main design aim of our remote control d you know do your your satellite and your regular telly and your V_C_R_ and everything? Yeah yeah. Yeah. Well like um maybe what we could use is a sort of like a example of a successful other piece technology is palm palm pilots. Theyre gone from being just like little sort of scribble boards to cameras M_P_ three players telephones everything agenda. Mm-hmm. So like I wonder if we might add something new to the to the remote control market such as the lighting in your house or um Yeah yeah. Yeah. Or even like you know notes about um what you wanna watch. Like you might put in there oh I want to watch such and such and look a Oh thats a good idea. An Yeah. So extra functionalities. Like p personally for me at home Ive Ive combined the um the audio video of my television set and my D_V_D_ player and my C_D_ player. So they w all work actually function together but I have different remote controls for each of them. Mm-hmm. So its sort of ironic that that then theyre in there um you know the sound and everything its just one system. But each ones got its own little part. Hmm. Um okay uh Id wel were gonna have to wrap up pretty quickly in the next couple of minutes. Um Ill just check weve nothing else. Okay. Um so anything else anybody wants to add about what they dont like about remote controls theyve used what they would really like to be part of this new one at all? And you keep losing them. You keep losing them. Mm. Okay. Finding them is really a pain you know. Mm. I mean its usually quite small or when you want it right it slipped behind the couch or its kicked under the table. Mm. Mm-hmm. Mm-hmm. Yeah. Yeah. W You get those ones where you can if you like whistle or make a really high pitched noise they beep. Yeah. You know. Thats just really good id Yep. There I mean is that something wed want to include do you think? Uh sure. Dunno. Okay maybe. I remember when the first remote control my my family had was on a cable. Actually had a cable between it and the T_V_ and big like buttons that sort of like like on a blender or something. My goodness. And um you know when I think about what they are now its better but actually its still kind of I dunno like a massive junky thing on the table. Still feels quite primitive. Maybe we could think about how could be more you know streamlined. Maybe like a touch screen or something? S Something like that yeah. Okay. Or whatever would be technologically reasonable. Uh-huh okay. Well I guess thats up to our industrial designer. Cause it could b it could it could be that f it could be that functionally that doesnt make it any better but that just the appeal of of not having You know these days theres a r pe things in peoples homes are becoming more and more like chic you know. It looks better. Yeah. Um nicer materials and might be be worth exploring anyway. Okay. Okay. Uh. Right well um so just to wrap up the next meetings gonna be in thirty minutes. So thats about um about ten to twelve by my watch. Um so inbetween now and then um as the industrial designer youre gonna be working on you know the actual working design of it so y you know what youre doing there. Yep. Um for user interface technical functions I guess thats you know like what weve been talking about what itll actually do. Um and uh marketing executive youll be just thinking about what it actually what you know what requirements it has to has to fulfil and youll all get instructions emailed to you I guess. Okay. Um. Yeah so its th the functional design stage is next I guess. And uh and thats the end of the meeting. So I got that little message a lot sooner than I thought I would so Mm-hmm. Um. Before we wrap up just to make sure were all on the same page here um do we We were given sort of an example of a coffee machine or something right? Uh-huh yeah. Mm-hmm. Well um are we at ma right now on the assumption that our television remote control may have features which go beyond the television? Or are we keeping sort of like a a design commitment to television features? Th Okay well just very quickly cause this were supposed to finish now. I I dont know. Yep. Um I guess thats up to us I mean you probably want some kind of unique selling point of it so um you know Yeah. Yeah sure. Okay. I think one factor would be production cost. Okay yeah. Because theres a cap there so um depends on how much you can cram into that price. Okay. Mm-hmm. Okay. Um. Yeah. I think that thats the main factor. Okay. Okay. Right okay well thats thats the end of the meeting then. Alright. Um. So uh thank you all for coming. Cool.', 'The project manager introduced the upcoming project to the team members and then the team members participated in an exercise in which they drew their favorite animal and discussed what they liked about the animal.')	('The project manager talked about the project finances and selling prices.', 'The team then discussed various features to consider in making the remote.')